Hornady Custom Centerfire Ammunition

Innovation since 1949.

Shooters looking for supreme accuracy and maximum knock-down power turn to Hornady® Custom™ ammunition. Loaded with a variety of Hornady® bullets for rifle and pistol, the excellent terminal performance of Hornady® Custom™ ammunition makes it the preferred choice for hunters, competitive shooters, and plinkers.

Every round of Hornady® Custom™ ammunition is hand-inspected before packaging to ensure the highest levels of quality control. At Hornady®, we manufacture Custom™ ammunition to give shooters and hunters the advantage of hand-loaded accuracy in a factory load.

Product Features

HORNADY^® BULLETS

Available in a wide variety of calibers, Custom™ rifle ammunition is loaded with InterLock®, V-MAX®, SST®, InterBond®, FTX® and GMX® bullets, while Custom™ handgun ammunition features Hornady XTP, FMJ-RN, XTP Mag, FTX or FP (flat point)-XTP bullets.

BALLISTIC EFFICIENCY

Many Custom™ loads feature bullets with a secant ogive design. This pioneering profile, developed by Hornady®, creates the optimum blend of ballistic efficiency and bearing surface for flatter shooting and less drag.

MATCHED POWDERS AND PRIMERS

Powders in each cartridge are loaded to ensure optimal pressure, velocity and consistency from lot to lot. Each primer is matched to individual loads, and specifically selected for their ability to quickly, completely, and reliably ignite the powder charge.